Your Data Preferences
Customize what data Google collects and how it's used to personalize your experience.
Personalization Settings
Control tailored experiences across Google services
Ad Personalization
Use interests and activity to show relevant ads
Helps show ads that are more relevant to you
Search Personalization
Tailor results based on previous searches and history
Provides more relevant search results
YouTube Preferences
Personalize video recommendations and trends
Shows content based on your viewing history
Data Collection Preferences
Adjust automatic data collection settings
Location Tracking
Record location for local results and maps
Used to provide local search and location-based services
Device Activity
Track your device usage patterns
Improves device-specific suggestions and recommendations
Voice & Audio Data
Use voice samples to improve speech recognition
Used to improve voice search and Assistant accuracy
Third-Party Data Sharing
Control how partners use your data
Partner Advertising
Allow partners to show ads based on your activity
May include personalized ads from partner networks
App Analytics
Share app usage data with developers
Helps developers improve app functionality