User Experience Research

Exploring how interface design influences user behavior patterns through interactive experiments and data analysis.

Research Framework

Combining both qualitative and quantitative approaches to understand digital interactions

Usability Testing

Conducting live and remote testing sessions with diverse user groups to identify interface challenges and behavioral patterns.

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Eye Tracking

Using advanced gaze tracking technology to analyze visual attention patterns and information processing efficiency.

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Key Insights

Core discoveries from our research on user behavior and interface interactions

Visual Hierarchy

Users process interface elements in predictable visual scanning patterns influenced by content hierarchy.

Quantitative 95% confidence

Interactive Feedback

Immediate visual feedback improves task completion rates by 42% in complex interfaces.

Experimental Controlled

Real-World Applications

Practical implementations demonstrating the research's impact on interface design

UX

E-commerce Redesign

Applied user behavior insights to reduce bounce rate by 38% while increasing average session duration by 2x.

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Mobile App Testing

Used behavioral data to optimize tap targets size, reducing errors rates by 54% on mobile devices interactions.

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Technical Approach

Tools and methodologies that shape our research process and data collection

Figma Prototyping

High-fidelity interactive prototypes for usability testing

Hotjar Analytics

Heatmaps and session recordings for behavioral analysis

Lookback

Remote user testing platform with live feedback capabilities