Project Two: Marketing Stack for Digital Agency

Designed an integrated marketing automation platform with AI-powered analytics and campaign optimization tools.

Overview

This 16-week project involved building a full marketing ecosystem for a digital agency's client base. The solution integrates CRM, email marketing, and real-time performance dashboards.

  • AI-powered campaign optimization
  • Unified analytics dashboard
  • Cross-channel campaign management

Tech Stack

  • Next.js
  • PostgreSQL
  • Redis Cache
  • Tailwind CSS
Commission Similar Solution

Development Process

1

Discovery

Mapped out existing client workflows and identified 12 key pain points in campaign management. Analyzed competitive market landscape.

2

Architecture

Designed scalable microservices architecture with API-first approach. Implemented GDPR-compliant data flows.

3

Execution

Led sprint cycles for core feature development. Conducted real-time QA with client stakeholders.

4

Optimization

Integrated AI models for campaign analysis. Delivered 35% improvement in client engagement metrics.

250k+

Saved in manual reporting

74%

Faster campaign deployment

28d

Time-to-market reduction

Ready to innovate?

My approach combines rigorous technical design with actionable business outcomes. Let's explore how we can transform your marketing operations.

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