What Changed in SMS Marketing?
New Compliance Rules
2025 US TCPA updates require all SMS campaigns to use long codes and include opt-out instructions in every message.
AI-Driven Personalization
Modern SMS platforms now use machine learning to optimize send times and content relevance in real-time.
Interactive Features
New platform capabilities let you include menus, payment options, and even appointment scheduling directly within messages.
5 Must-Follow Best Practices
Know Your Regulations
Familiarize with the latest SMS compliance rules in your jurisdiction. For the US, understand TCPA requirements. Use long codes and include opt-out instructions.
法律顾问指南Did you know: Sending to do-not-call lists may result in $500 fines per message? Modern compliance platforms automatically screen out opted-out numbers.
Build Smart Lists
Segment your audience based on behavior, demographics, and past interactions. Use automated tagging for real-time segmentation.
List BuilderTip: Use dynamic segments that update automatically based on user behavior. For example: "New sign-ups last 7 days."
Try Our SMS Tools Free
Compliance Checker
Instantly validate your contact list against current regulations and industry blacklists.
Try FreeMessage Optimizer
AI-powered tool that suggests better time windows, subject lines, and message formats based on audience data.
Try FreePerformance Dashboard
Track open rates, conversion rates, and message performance across all your campaigns in real-time.
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