EGFFY

Fintech Engagement
Technical Deep Dive

How we achieved a 150% increase in user engagement using AI-powered personalization

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Technology Stack

React 18

Powering interactive financial dashboards and real-time user onboarding flows.

Node.js + TypeScript

API layer for secure financial data processing and real-time user analytics.

AWS Serverless

Scalable cloud infrastructure handling 200k+ daily financial activities.

Architectural Overview

Fintech Architecture
[Fintech Stack Diagram Here]

Key Technical Components

🔒

Financial Data Security

  • AES-256 encryption for sensitive financial data
  • PCI-DSS compliance with tokenization system
  • Multi-factor authentication with hardware tokens
📈

User Engagement Engine

  • Behavioral scoring model with 87% accuracy
  • Real-time engagement analytics dashboard
  • Smart financial goals tracking API

Performance Achievements

150%
Increase in Daily Active Users
78%
Reduction in User Dropout
300+
Live Financial Dashboards

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